Official Accounts

How do I speak to my Official Account’s following?

Send messages directly to your Official Account's following within the first 48 hours of them messaging to the account directly.

How many times can I change my Official Account’s profile picture?

Change your Official Account's profile picture on Admin Console.

How do I see how many followers I have?

See how you can see how many followers your Official Account has on Admin Console.

How do I download my Official Account QR Code?

You can download your Official Account’s QR Code using Admin Console. To do this, log into admin.wechat.com > go to Settings > You will see your Official Account’s QR Code, click on it and it will automatically download. You can also select the dimensions of your QR Code.

How can I suspend my Official Account?

Currently, you cannot suspend your Official Account. However, if you do wish to take it off public display, you can switch your account to private in your Official Account’s Admin Portal on your account’s privacy settings page. Once your account has been switched to private, users will not be able to view the account or […]

In what ways can the presence of an Official Account add value to our organisation?

WeChat Official Accounts create a powerful mobile presence for your business, bringing you closer to your customers on a prevalent medium on which they rely to enhance their daily lives. Your Official Account can fulfill on your customers’ needs through relevant, targeted communications. With various rich media content types at your disposal, you can provide […]

How does an Official Account work?

An Official Account allows its owner to send and receive various types of messages and also has extensive support for more advanced functionality through APIs with further technical development. This is managed through an administration console (http://admin.wechat.com) or, in the case of an advanced application, on a third-party CMS. On the WeChat application, Official Accounts […]

Does it cost anything to set up an Official Account for my business?

It is free to apply for an Official Account however, advanced functionality may require technical development. Please note that Official Account applications are subject to a strict approval process to ensure high quality of service on the platform for WeChat users. Applications may be submitted to http://apply.wechat.com

What is an Official Account?

An Official Account acts like an application platform within WeChat for businesses, brands, and organisations. From basic and advanced features, WeChat Official Accounts allows you to customise your brand’s communication needs and provide powerful utility functions that are suited for your customer. Official Accounts can serve as a basic communication platform that runs a host […]